2017 Awards details

Date: Tuesday 7th November 2017
Timings: 18:45 for 19:30 until 01:00
Venue: The Marriott Grosvenor Square Hotel, London
Dress code: Black tie
 
Your ticket includes:
·         Sparkling drinks reception
·         Welcome Speech
·         3 course dinner
·         Half a bottle of wine 
·         Entertainment
·         The Awards
·         Networking after-party 

Background

These awards are now in their third year and we are continuing to seek the top talent in content marketing to reward them with such titles as: the Grand Prix award, chosen from all of the winning entries, the Chair's Award which goes to the chair of the judge's personal favourite and the Content Marketing Agency of the Year.
 
We are also advocates of effective and great content campaigns within the industry. Who was the most successful in communicating messages via content marketing strategies in 2017? 
 
We only choose credible experienced individuals for our judging panel and who will make sure the awards are a true mark of excellence.

How to enter

Register or log in to this website.
• The website is now on our new multiplatform so if you have previously registered for these awards, you may need to do so again.
• Decide what categories you are going to enter. You may enter as many categories as you like but each must be treated as a separate entry and payment made for each. All information can be found in our entry pack.
• To add an entry, go to the dashboard in the menu at the top of the page and choose ‘My companies’ from the drop down. On the next page, chose or add the company you would like to enter on behalf of and then click 'Add an Entry' from the option.
• Add a short description of no more than 60 words as an overview of the project. In the event your entry is nominated this text will be used on the website to give insight into the project.
• You are also able to acknowledge another agency if the work has been jointly created.
• You will also need to use the entry summary template to write your entry using a maximum of 1250 words, plus a 250 executive summary. Please upload as a PDF document only. The individual and team categories require a seperate template.
• Upload hi-res images of your work* (this is important as these images are shown online and during the show if nominated) and any supporting YouTube or Vimeo video URLs.
• In the event of your entry being nominated, images, videos and the summary will be live on the website.
Please note: At least one image must be uploaded (file limit 10MB. Accept jpg, gif or png files). The first image will be used in listings of entries.
• Once you have uploaded all of your entries, go to the dashboard in the menu at the top of the page, chose ‘My Companies’ again from the drop down, chose the company whose entries you wish to pay for. add all to your basket and proceed with payment from there.
• Once payment is processed you will be sent a confirmation email and a receipt will be sent out to you.
• If you would like to make any changes to your entry, please do so before you submit as changes cannot be made after this stage.
All entries must be made by the deadline on Friday 28th July  2017. All entries made after this date will be subject to a 10% late fee.
• Entries and payment should be made online.

Entry Rules

1.       Entries must be live to market at some point between 21st July 2016 and 28th July 2017. Entries do not have to be created within this timescale.

2.       All submissions must be made online. 

3.       Work entered into more than one category must be treated as a completely separate entry.

4.       Multiple entries can be made but separate payment must be made for each. 

5.       All entries must be supplied and conform to category rules/submission formats. 

6.       Entries must be received by no later than midnight on Friday 28th July 2017.

7.       Entries received after the deadline date will be subject to a 10% late fee. Please get in touch with Emma Mercer for more details: 020 3002 5839 or emma.mercer@thedrum.com.
 
8.       Entries are open to agencies, brands, publishers and platforms based anywhere in the world who are producing outstanding content. 

9.       The judges reserve the right to re-allocate entries that in their view are entered in an incorrect category. 

10.   The organisers reserve the right to publish/exhibit screen grabs and/or submitted report in relation to the awards. Please note nominated/winning reports may be published on thedrum.com or in The Drum magazine. 

11.   The organisers reserve the right to verify that all entries have been commercially produced for a commercial client where relevant. 

12.   The judges’ decision is final. All entries submitted must be legal. Any entries containing offensive material will be disqulified.

Why Enter?

• To prove you are producing outstanding content
• To prove your content creation skills to your own company, your clients and your peers
• To have your work judged by our esteemed judging panel
• To stand out from your competitors as producing award winning content  
• To reassure clients that you are the best company for the job
• To gain fantastic PR opportunities
• To boost morale throughout your company and to reward your hardworking individuals and teams 

Writing your report

Please use the entry template available to download here. The seperate template for the 'Content Marketing Agency of the Year' category can be downloaded here.

Your full report should be no more than 1500 words.
250 words must be used for an executive summary. The purpose of the executive summary is to excite the judges and ensure the judges go on and read your full report.
Your report must cover all the point below. If you exclude these points, you reduce your chance of being nominated.
Please see the categories page for what you should cover for the category you are entering.
 
Key points for your report
 
EXECUTIVE SUMMARY
Executive Summary to summarise the key points in your report.
 
BACKGROUND TO PROJECT/CAMPAIGN/STRATEGY
Brief description of project/campaign.
 
BUDGET
Provide details of the budget.
 
OBJECTIVES
Describe the brief and objectives set
 
STRATEGY
Strategy for achieving the above objectives 
 
RESULTS
Results including evidence of effectiveness prior and post campaign e.g. increase in sales/revenue/traffic/awareness etc. Please provide comparable before and after figures. Use exact figures rather than %.
 
TESTIMONIALS
Testimonials are not essential but can help to improve your report. 

How Will My Entry Be Judged?

After the entry deadline, the judging panel will be given access to read your submission and view your images and links. The judging panel will be looking for evidence of:

• Evidence of clear strategic thinking

• Innovation

• Tangible results

• Proof of effectiveness

• Creativity

After the panel have carried out their pre-judging, they will meet in September to discuss the entries and decide on the finalists, commendations and award winners.

How Much Does It Cost To Enter?

£215 + VAT for your first entry
£110 + VAT for each additional entry
 
Entries made after the deadline will be subject to a 10% late fee.
 
You may enter as many categories as you wish, however each entry must be treated as a separate entry and payment made for each.
 
Note: You will only receive the second entry rate discount if you enter all your submissions at the one time. Otherwise you will be charged the full amount each time. Leave all of your entries in your basket until you are sure they are all complete.

When will nominations be announced?

The nominated entries will be announced at 15:00 on Friday 22nd September 2017.
 
You will be notified when nominations go live and of your nominated status. All nominated companies will be shown on the website so please make sure your leading image and spellings are correct.