UK MD & Chief Digital Officer

"I'm looking to see the very best in creative content strategies and content marketing efforts that really champion the effectiveness of content as a marketing currency. Entries that push the boundaries creatively but also showcase a quantifiable ROI for the client brief and really hit the spot with their target audience. These awards and the entries really should push the bar on what is one of the most exciting forms of marketing today."

Dale Lovell is UK managing director and Chief Digital Officer at Adyoulike, a worldwide leader in native advertising. 

Dale has had a career spanning more than 16 years in digital, as a journalist and editor, publisher, content marketer, native advertiser and entrepreneur. 

Prior to Adyoulike, Dale was co-founder of Content Amp, a content distribution business that alongside his business partner, Francis Turner, they built with zero investment into a profitable 20+ team, before merging the business with ADYOULIKE in 2014.

Adyoulike is recognised as a pioneer in native technology and in creating advertising experiences for users that mirror the websites they are visiting.  
The company enables brands to scale native advertising campaigns across premium and niche publishers. In November 2016, ADYOULIKE launched the world’s first semantic targeting capability for native advertising by integrating IBM's ground-breaking Watson artificial intelligence software within the ADYOULIKE platform.  

Judging panel

Abby Carvosso

Group Managing Director
Bauer Media Advertising

Andrew Canter

Chief Executive Officer / BCMA (Branded Content Marketing Association)

Ben McKay

Managing Director
MEC Wavemaker UK

Brandon Keenen

Senior Digital Commercial Director

Claire Elsworth

Innovation Director

Dale Lovell

UK MD & Chief Digital Officer

Daniel Lee

Senior Digital Marketing Manager
Lucozade Ribena Suntory

Emma Samuel

Head of UK Marketing

Gareth Shaw


Helen Southgate

Managing Director

James Hayr

Head of Global Sales
EndemolShine UK

Jamie Toward

Managing Partner, Content

Joanna Carrigan

Head of Branded Content
News UK

Justin Taylor

Managing Director, UK

Lisa Gilbert

IBM UK & Ireland

Oliver Feldwick

‎Head of Digital Strategy
Chi & Partners

Rebecca Allen

Managing Director - UK & Europe

Ryan Uhl

Head of Marketing and Creative

Tom Curtis

Managing Partner, Head of MediaCom Beyond Advertising UK
MediaCom UK

Tom Jenen

Threepwood Ltd

Vince Medeiros

Co-Founder and Publisher
Huck and Little White Lies